Ubi Academy Library
Create Library
Login
Home
Catalog
Search Catalog
Database A-Z
Top Collections
New Collections
My Account
Ask a Librarian?
Search
All
Audio/Visuals
Books
E-Books
E-Journals
Journals
News Clippings
Other
Publications
References
Software
Thesis
Default
Id
Title
Call No
ISBN
ISSN
ASIN
LCCN
DDC
OCLC
UPC
Author
Publisher
Category
Tags
Subject
Abstract
Description
Clear
Publisher:
Irwin Professional Publishing
[
All
]
Page 1 of 1
Title
Authors/Editors
Publisher
Type
Copies
Advertising and Promotion: An Integrated Marketing Communications Perspective (Irwin/McGraw-Hill Series in Marketing)
Edition
:
4th
Year
:
1997
ISBN
:
0256218994
ISBN 13
:
9780256218992
Call No
:
659 BEL
George E. Belch
Michael A. Belch
Irwin Professional Publishing
Books
1